Coöperatie Eredivisie Futsal
1. The appearance of the old corporate identity and website does not match the identity of the new cooperation which was established in 2016. The website was designed only to watch a weekly livestream match. Finding information of browsing with a mobile phone was not possible.
2. Users, fans, clubs and players can’t find any information about the league online.
1. By doing preliminary research within the cooperation, having discussions with various clubs, and researching leagues in the rest of the world, we have come to the core problem. Based on these findings, we started looking for solutions. The highest level of indoor football has its own charms. It is attractive, fast and especially super intensive.
This was clearly what was missing: by introducing the new corporate identity, the new website and taking lead of art direction and the related social media channels, we created a central place for all news, standings, results, videos and facts about the national futsal competition.
2. Together we created a platform that is closely followed by the national and international futsal fan. The platform is up-to-date, informative, user-friendly and offers room for further development.